The true cost of website downtime; how to develop a convincing case?

@article{eijk2011,
  title = {The true cost of website downtime; how to develop a convincing case?},
  author = {Peter van Eijk},
  journal = {Int. CMG Conference},
  year = {2011},
  month = {Jan},
}

Peter van Eijk (2011). The true cost of website downtime; how to develop a convincing case?. Int. CMG Conference.

Peter van Eijk. "The true cost of website downtime; how to develop a convincing case?." Int. CMG Conference, 2011.

Peter van Eijk. "The true cost of website downtime; how to develop a convincing case?." Int. CMG Conference (2011).

Peter van Eijk, 2011. The true cost of website downtime; how to develop a convincing case?. Int. CMG Conference.

TY  - JOUR
TI  - The true cost of website downtime; how to develop a convincing case?
AU  - Peter van Eijk
PY  - 2011
JO  - Int. CMG Conference
ER  -